Power IC mission is designing and producing high performance Analog ICs targeting the power management solution for portable power devices including the mobile handset, Bluetooth, MP3 players etc. We have consistently served both our customers and product development to maximizing our engineering productivity. PIC provides real solutions for real customer problems. It delivers leading edge products that optimize the trade offs between area, performance, value for money and lead-time to provide the best solution, thus converting precision signal-function blocks to full sub-systems.
PIC has consolidated its IP cores and solutions around design-efficient platforms that significantly accelerate design cycles to meet time-to-market requirements of our customers. Besides capturing the architectures and topologies that best cover a given IP functional and specification space, such platforms also encapsulate EDA solutions and methodologies that are part of PIC’s IP technology infrastructure. Such methodologies significantly improve lead-time efficiency and contribute to the track record of first silicon passes that PIC achieves in its development.

Objective
Quality comes first and our products exceed the performance standard set by the current industry leaders at a price lower by an order of magnitude. “High performance- low price” the ultimate objective is achieved through company’s unique business strategy.

Vision
To build a next generation IC company, combining high quality design capabilities with unique strategic position by utilizing the best of all lateral composition unlike traditional vertically integrated Semiconductor Companies.

Partnership
Power IC has established a unique strategic partnership with a Taiwan-based semiconductor company to secure the production capability at an affordable cost without compromising the confidentiality of the design know-how and the IP behind its technology.

Management
The Power IC management-team has a unique skill-set to establish, operate and grow a startup operation geared towards analog IC development. The management has the experience of establishing and running small business and growing it into a profitable entity with multi-million dollars of revenue.